You gotta take plastic. When the cash runs out from the bar tab people are more than willing to pull out the credit card to make a purchase at the merch table. On top of that, they’ll probably buy more than one thing since they may have had a couple. Not a bad plan, just be prepared.
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Selling merch at gigs is an essential source of income for many bands and Intuit made it more profitable by lowering both startup and transaction costs for mobile credit card processing. Intuit now offers free card readers compatible with most mobile devices and is waiving monthly fees for most customers who sign up for GoPayment by mid-February. Even better, the deal actually favors artists who don’t sell big quantities:
Bands doing a smaller or intermittent credit card processing won’t pay a monthly service fee and be charged a rate of 2.7% for a swiped card and 3.7% a keyed in card or for non-qualified transactions plus a 15 cents per transaction fee.
Bands doing a higher volume will l be charged $12.95 monthly, but with a lower transaction rates: 1.7% swiped, 2.7% keyed in, and 3.7% for non-qualified transactions plus 30 cents per transaction.
via Hypebot.
