Bands! Soon you will be able to take credit cards via your smart phone! This is kind of huge if you’re looking to squeeze out some extra cash via the merch table.
How? A start-up called Square created a super simple solution the plugs into a phone’s headphone jack. It is still invite-only but you can follow them to keep up for when it goes public. Watch the video for a demo.
We love us some Twitter here at BTTV and bands should too. It’s easy to go overboard though and Hypebot did the deed by pulling together some solid advice.
From the Hypebot:
1. Clean your feed – A good cleansing is in order! If you’re like the average artist, you’re following way to many people for all the wrong reasons and it’s time to un-follow most of them. You’ve got to clear out the junk and noise so you can make your Twitter feed useful and manageable. Don’t follow people just because they follow you!
2. Follow with a purpose – Stop following everyone at random (Even in your local music scene). Follow bands, clubs, and club bookers that you’d like to work with, and who in return, might want to work with you. Keep this list as small as possible.
3. Focus Locally – Give your Twitter feed the local touch so it reflects the pulse of the music scene in your town for your genre. Keep it as focused as possible. Don’t follow people across the country, or around the globe just because you can.
4. Interact – Now that you have your targeted follow list, it’s time to interact, and the more interaction the better! Social media is an excellent way to push out content, but it is far more effective if that content is coupled with sincere interaction. This step is key!
5. Take the relationships into the real world – Once you’ve started to dialogue with folks, ask to meet up in person. You’d be surprised at how many people are more than happy to grab a cup of coffee and share their insights and experiences. They’ll also be more likely think of you when they’re looking for an artist or band like you. Note: Whenever meeting people from the internet, don’t be stupid. Use good judgement and carry a big can of pepper spray!